Job Title : Customer Acquisition Manager
Location : Jakarta
Company : Zurich Insurance Company Ltd.
Salary :
Open Date : 2024-01-27
Close Date : 2024-05-27
Key Role & Responsibility

• Responsible for the development and supervision of all marketing communications strategies for Zurich in Indonesia, including brand communications, campaign management, advertising, performance marketing, digital/ social media marketing and sponsorship. 


• Manage a diverse team of marketing communications skillsets including campaign managers, digital performance managers, social media and copywriter


• Optimize media mix to  drive customer acquisitions through a number of key channels including social, search, influencers, and web/app affiliate advertising networks.


• Manage the supplier and agency relationships to drive their creative and media planning/ buying strategies.


• Manage marketing brand, campaigns and sponsorship budget 


• Manage key supplier relationships necessary to upgrade and maintain platform performance.


• Work with regional and global teams to advise, plan and manage campaigns - feeding into global development, sharing and learning best practice


• Deputize for head of BMC as required

Deliverable

• Visits to website


• Direct sales GWP


• Brand consideration and awareness


• Brand affinity metrics (trust, reliable, value)


• Net new customers


• Specific campaign-related targets


• Timely delivery of projects


• Efficient spend of budget

Notes/ Candidate Requirements

• Around 10 years experience in relevant field. 


• Experience in marketing communications, brand communications, campaign management, advertising, performance marketing, digital/ social media marketing. 


• I would expect someone here to be in an existing position (not stepping up as we need the experience) and could come from FMCG, retail, telecom…any number of industries which have strong marketing communication teams

Capabilities:

• Communication

• Teamwork

• Adaptability

• Analytical Thinking

• Decision Making

• Performance Marketing 

• Planning and Organizing

• Problem Solving

• Negotiation

• Networking and  Relationship Building

• Management/ Leadership experience of marketing teams

You are the heart & soul of Zurich 

 

At Zurich, we like to think outside the box and challenge the status quo. We take an optimistic approach by focusing on the positives and constantly asking What can go right? 

We highly value the experience and know-how of our employees and offer a wide range of opportunities across business areas to encourage you to apply for new opportunities within Zurich when you are ready for your next career step. 

Let’s continue to grow together

 

• Location(s):  ID - Head Office - MT Haryono 


• Remote working:


• Schedule: Full Time


• Recruiter name: Marina Destiana


• Closing date:

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