Brand Manager

Description

Job Title : Brand Manager
Location : Remote in Kuala Lumpur
Company : Publicis Groupe
Salary :
Open Date : 2023-01-04
Close Date : 2023-05-04

Company Description


About Publicis Groupe

Publicis Groupe, known for its world-renowned creativity, best in class technology, digital and consulting expertise, is the world’s third largest communications group in the world. With more than 80,000 people in over 100 countries, the Groupe has four Solution hubs: Creative with Publicis Communications, Media with Publicis Media, Digital business transformation with Publicis Sapient, and Health & Wellbeing with Publicis Health.

Since 2014 and the acquisition of Sapient, Publicis Groupe has undergone a profound transformation by scaling a new model connecting data, creativity and technology. We have continued on that journey with the 2019 acquisition of Epsilon to further scale our data led offering and provide true momentum to our clients own transformation.

This model, with a country led approach, is called the “Power of One” and gathers all the capabilities of the Groupe under one roof, putting clients at the core of the organisation.

It breaks down the silos between Publicis Communications, Publicis Media, Publicis Sapient, and Publicis Health making them work seamlessly and efficiently to help clients transform marketing and business at scale.

Never has our vision and drive for Power of One been as demonstrable as in the role of the Global and Regional Client lead. The Publicis Groupe is a brand led organisation powered by data driven global Practices and has our clients at the absolute core of our business. The role of a RCL is essential for driving growth, for understanding and leading our clients own transformation through delivering the true scale our agencies capabilities. A RCL sets the vision, builds a culture of collaboration and curates a team of experts from our whole Groupe to deliver on that promise. They are true leaders with responsibility for revenue, profitability and leading the relationship with our clients. We could not be more committed to delivering excellence and we articulate our approach to that as the following;


Clients Come First; The entire Publicis Groupe transformation was designed to put clients at the center of all we do. Their needs and objectives drive the solutions we provide in order to help them win and grow.

We are Seamless; We have created the powerful role of the Regional Client Leader. One person who acts as one point of access and one point of accountability to tap an 80,000-deep pool of talent - free from silos, legacy, and convention.

We are Frictionless; We have unified P&Ls and removed all operational barriers that enable true collaboration.

We are Modular; The core benefit of our new organization is not only in the depth and range of capability but, more importantly, in our ability to configure situationally; the ability to configure around individual client needs and an open architecture to plug & play world class partners when needed. Modularity is critical as it enables a future proof way for this organization support innovation now and keep pace the changes that show no sign of stopping.

We are United; By fusing together our creative, intelligence, and technology expertise, we are able to provide clients with transformative ideas and consumer experiences, unlike any other agency or holding company in the marketplace.


Job Description


KEY RESPONSIBILITIES

(but are not limited to)

  • Prepare and distribute detailed, realistic and accurate schedules and timing plans
  • Revise and reissue these plans as timings change
  • Ensure delivery of a creative solution which is relevant to the client’s business/brand by working with Planning and Creative to gain a thorough understanding of the client’s commercial macro/micro environment, competitor behaviour and positioning
  • Help fuel the creative process and manage the Creative team to ensure critical deadlines are met
  • Attend pre-test/market research group meetings with Planner and disseminate feedback to other members of the account team, if required
  • Attend pre-production meetings with agency departments and client when required
  • Communicate with TV producer – in writing - on plans, and changes/actions
  • Ensure Press production are updated with the latest media schedules so press deadlines are met
  • Check all copy for typos and accuracy of information used, including prices. Obtain client signatures on approved copy. Know copy dates and stick to timing plans
  • Ensure production is as cost effective as possible by continually looking for any efficiencies through the channels
  • Attend shoots with client; work with Account Director on a wide ranging group into producing outstanding work for the client, when required
  • Work collaboratively to resolve any hitches by finding win/win solutions
  • Plan for the future and identifies new ways of managing projects
  • Gathers information on industry or market trends and assists Planner/supervisor in creative brief development

Qualifications
  • Min 4 years in Account Servicing role in a global agency
  • Having experience working with branding agency will be an advantage
  • Experience on an integrated account
  • Able to work independently especially in this environment when you will need to work from home
  • You will need to have a strong drive to success and be an excellent communicator and presenter in all forms especially over email, phone and video
  • You are a multitasker that is willing to go the extra mile and you have a pleasant disposition


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