Job Title : Paid Media Intern - Marketing - Jun/Jul 2023
Location : 1012 Amsterdam Centrum
Company : Park Plaza Victoria Amsterdam
Salary :
Open Date : 2023-05-23
Close Date : 2023-09-23

Every day we create valuable memories for our guests and stakeholders – across our international portfolio of prime hospitality real estate, encompassing iconic hotels, destination restaurants, buzzing bars, seaside resorts, glamping and campsites and more! Are you eager to learn all the ins and outs of Digital Marketing? We are looking for a creative, fast learner. Are you our new team player? Then you are the perfect candidate to join our international Digital Marketing team in Amsterdam overseeing a series of exciting hotels, restaurants & bars digital portfolios! Requirements:

• University/HBO student with an interest in e-commerce and marketing.
• Good command of the English language and excellent interpersonal, and communication skills.
• Available for at least 6 months starting from June 2023

Your key tasks & responsibilities:

• You support us the reporting activities to help us understand the campaign performances using Google Analytics, Adobe Analytics, Google Ads, Facebook Ads Reporting Tool and other similar data tools and sources.
• You support us with keyword research for campaigns and SEO activities using tools such as Mangools, Semrush, Google Trends, and Keyword Planner.
• You research market trends and find new opportunities to implement for the department.
• You help research new paid media marketing channels to diversify our channel mix.
• You help with preparing presentations for the leadership team which includes the departmental KPIs and goals.
• You collaborate on Digital Marketing Projects for PPHE Hotels and F&B brands.
• You support us with campaign planning regularly communicating with the regional marketing teams.
• You help us in competitor analysis and their activations wrt Paid Media.

As a Digital Marketing Intern, you will receive:

• Internship allowance of € 550 per month
• Discounts in our hotels and restaurants
• Staff meals
• Great Learning & Development program
• Time for your school Projects/Thesis
• Opportunities to grow within the company, even after your internship

At PPHE Hotel Group, we think that it is important for our interns to personally and professionally develop during their time working with us. PPHE Hotel Group. Create with us.

Park Plaza is a contemporary hotel brand featuring individually designed hotels in vibrant locations, renowned for creating memorable moments through its inspiring service and award-winning restaurants and bars. This vibrant, authentic experience is what our guests love.

We understand that every Park Plaza team member is as individual as the hotel they work in. That is why we will respect you for who you are – and trust you to make your role your own. We are ready to invest in you, and provide the support and opportunity to develop the career you want. The future is filled with possibilities. Be part of it.

LIFE AT PARK PLAZA
At Park Plaza we appreciate that to inspire our guests, we first need to inspire our team members. This is why Park Plaza is such a positive, inclusive and supportive place to work.

We pride ourselves on bringing together dedicated individuals who have a shared passion for tailoring the hotel experience to each guest and their unique needs. Encouraging you to express yourself and grow as an individual – while being part of the family – is one of our highest priorities.

Our team’s commitment to originality and authenticity is what really shines through. By sharing the same values, standards and goals, the team at Park Plaza is able to treat guests to an unforgettable experience.

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